Posts tagged "google search"

Which Web Design Company – Search, Find, Review and Rate Web Design Companies at WWDC

Which Web Design Company – Search, Find, Review and Rate Web Design Companies at WWDC











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London, UK (PRWEB) December 10, 2007

Launched early in 2007, initially for the UK market, WWDC now has over 1000 web design companies registered. Recently we opened up the service to businesses in the US, Canada, Australia, Ireland and India. Each has their own separate sub-site.

There are thousands of web design directories that provide a listing service for web design companies. A Google search for ‘website design company directory’ shows over 184,000,000 results from pages worldwide. Most directories provide no value-added functionalities for web design members or users. How do such directories help a business looking for a web design company? The simple answer is they don’t!

At Which Web Design Company a business can search and find web design which matches their particular criteria – whether that’s price, location or type of website required. They can narrow down their choice by reading ratings and reviews from previous clients and can contact the web design company directly.

Which Web Design Company was created to bring value back into the web design industry. It’s crucial for businesses to be able to find the right web design company for their industry. It’s time the web design industry distinguished itself – many web design companies have already hocked onto the fact that they need to work with a niche industry to create successful websites. Web designing is more than just putting together pages to form a website; it’s about creating a marketing tool. And to do this, it’s an absolute must to understand the company’s industry, understand the business’s objectives – because the whole point in building their website is to achieve these targets through the Internet. WWDC creates a platform for people to be able to find a website design company which is best suited to their industry, a company that will understand who their customers are and how to reach out to them.

Our aim is to expand this service to every country around the world and have the majority of web design companies registered with us, so that when a business wants to know whether a web design company is reliable, or to search for a suitable web design company, WWDC would be the first resource they would check.

Which Web Design Company – home page

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Keywords and the future of search marketing with Bruce Clay and Rob Murray at SES Chicago 2010

Anne Kennedy, Beyond Ink, interviews Bruce Clay, Bruce Clay, Inc. and Rob Murray, iProspect, on the future of search marketing at SES Chicago 2010. Bruce begins by saying the smartest approach for a company that’s re-evaluating its search marketing strategies is to begin by re-examining its keywords. Bruce says the keywords that may have been ideal several years ago are probably no longer the case today. Long-tail keywords are more appropriate and will require producing more content but it’s vital to establish those new keywords part of their website. Rob says marketers need to reexamine how the search engine results pages (SERP) are being constructed within their category in their keyword set and understanding what social media sites and blogs are being created against their keyword set. This will help marketers build a whole new holistic content strategy. Rob also says that search volumes have increased on sites like Facebook, as a search portal, but won’t soon replace the likes of the major three existing search engines. Bruce says paid advertising will become more necessary and that Google has folded so much into universal content that it has started to form a wall and clickthroughs have started to drop. In order to maintain traffic, businesses will have to resort to some form of pay per click as a supplemental activity in order to make up lost revenue. But Bruce says marketers need to look at other forms of social media such as video, news, images, in order to get on the first page of results from a Google search. Bruce also comments on the challenges for enterprises when it comes time to revising their websites. Rob adds that a lack of proper alignment within the major enterprises is the largest inhibitor for them when trying to make the changes necessary to their website.

To learn more about speaking at SES, please visit: http://www.seschicago.com

Duration : 0:4:42

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